Christian Straubhaar – New Head of Sales at Rieter Machines & Systems

Christian Straubhaar took on the position of Senior Vice President Sales at Rieter Machines & Systems in Winterthur on January 1, 2021. Straubhaar succeeded Reto Thom who retires this year.

Christian Straubhaar holds an Engineering Master’s Degree in Industrial Management from the Swiss Federal Institute of Technology in Zurich (ETH) and is a sales executive with 20 years of extensive experience in the textile industry.

Recently, Straubhaar was responsible as Group Sales & Marketing Director at Itema for the world-wide sales of machines and spare parts. Prior, he held various positions in Operations and as Business Unit Head in Itema and other global textile companies.

Christian Straubhaar.

His professional career shows a solid track record in identifying new market potentials and growing the business for the company. Straubhaar has longstanding experience in selling to both large and small customers and developing key accounts within our industry.

Reto Thom has very successfully led the Sales department at Rieter Machines & Systems for many years and made an enormous contribution to the success of the company.


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