Greece has entered into ‘The Better
The Better Cotton Standard System has decided that the Greek
AGRO-2 Integrated Management Standards will equally run with the
Better Cotton Initiative (BCI)’s Better Cotton Standard System (BCSS).
Being Europe’s largest producer of cotton with more than
45,000 registered cotton farmers Greece is going to promote more
sustainable Greek cotton cultivation allowing them to sell their
cotton as Better Cotton from the 2020-21 cotton season.
By the end of 2022, it is estimated that 5,000 farmers will
grow AGRO-2 licensed cotton (equivalent to Better Cotton), on
270,000 hectares, producing around 185,000 bales covering 10% of
the total agricultural land.
The Greek cotton producer complies for several years with
high environmental and social ISCC (International Sustainability
& Carbon Certification) to achieve a reduction in water and
pesticide use while increasing yields and profits. Because
thirteen of the world’s biggest clothing and textile companies
signed a pledge to source 100% sustainable cotton by 2025 in a
deal brokered by the UK’s Prince of Wales.