Textile Relaxing Imagination
Wear your favorite denim and guess the company
Let’s play a textile guessing game. Let’s
try to imagine a company that knows its way and call it PC –
we’ll explain later why PC is the best nickname for the company.
Let’s suppose that PC has reached an incredible goal: being the
textile machinery manufacturer chosen by the world’s Top
Renowned Company above all denim suppliers. And finally, imagine
that top client is now figuring out unique and creative
solutions as per denim textile finishing, new options they could
just imagine until today.
Now, let’s suppose that, in order to reach
such a goal, PC has worked hard on some points: industrial
culture, choosing highly-specialized technicians, listening to
specific client’s needs – so that clients can offer their own
customers something totally new – and technological creativity.
Let’s dare say PC did not rest on laurels.
Also imagine that PC employees are ALL
technicians. Some of them are experienced ones who have studied
how to realize top quality mechano-textile machinery since more
than 30 years – no “disposable” employees here, but big
investments in Human Resources – passing on their technological
tradition and style. Others belong to younger generations
focused on latest technologies. Now assume that all of that is
based on a strong corporate structure. Finally, let’s say that
PC ensures creativity freedom to their technicians. Just pretend
successful firms work exactly this way. We’re just saying.
Let’s set our textile fantasy in a still
thriving textile area, or better, in the first textile district
in Europe. An area where you can professionally grow up creating
unique solutions that stimulate the client’s imagination and
make them strong and competitive. An area where PC technicians
have trained their textile market sensors, sort of receptors of
ideas and needs coming from the international textile market.
Mr. Rossano Biancalani.
Let’s suppose that PC is optimistic about
the future and ready to face market and daily challenges. And
not because we should all be optimistic, but because that
positive spirit has been dwelling inside PC headquarters since
decades. Let’s assume, so to say, that precisely decades ago,
thanks to a pioneering approach and their being ahead of times,
PC decided to focus part of its efforts on what was then
cutting-edge technology in mechano-textile finishing. Still just
Now try to imagine that PC is a company
investing in solving their clients’ problems. Which is the exact
contrary of selling a product and then washing their hands of it
for good. Just for a moment, let’s say that same spirit has
always made PC clients feeling safe and cared for, especially
thanks to training programs and remote/on-site service centers.
Suppose PC has envisioned and realized an
incredible multi-tasking textile finishing machinery. It has
nothing to do with existing continuous open-width washing
machines that give clients no innovative solutions but thousands
of different patterns that are just the same old selling points.
On the contrary, the latest machinery by PC is brand new
technology and can be the heart of top level finishing
production lines: a technological synergy of new, groundbreaking
Let’s dare say that PC company does not
sell blurred realities and don’t make clients loose their time.
Now let’s assume those clients are testing the incredible
groundbreaking machinery by PC. And that they want to keep on
repeating tests because they found out hundreds of stunning
finishing possibilities. Now imagine you are the client: for
once in your professional life, you don’t have to low your
standards and can ask for what you really want and what will
make you offer something truly different and appealing to your
Now stop imagining and simply replace PC
company with Biancalani Textile Machinery and the incredible
machinery with AQUARIA® – full article here. By the way, PC
stands for a Powerful Company, something you can’t become taking
shortcuts, something that blends tradition and innovation,
something that actually makes you confident about the future.