Heimtextil 2020: A remarkable edition
for Pakistan’s Students
Pakistan is the 4th largest
international country at Heimtextil from the exhibitor side and
the 5th largest international visitor country in 2019. A number
of Pakistani exhibitors have grown in size over the years at
Heimtextil which has resulted in Pakistan’s home textile growth.
Exhibitors receive massive orders at
Heimtextil, not only from European countries but from all around
the world. Heimtetxil provides an important platform for
engagement and interaction with a large number of buyers from
all around the world at one place.
Messe Frankfurt SP Pakistan under its CSR
program has been working with young student designers since 2011
when it first sponsored students from Indus Valley. Three
students who won the Design Contest were provided airline
tickets and hotel stay to visit Heimtextil. Since then it’s an
annual event which has resulted in over 100 young designers
attending Heimtextil yearly. These young designers then start to
work in the Pakistani industry which helps our exhibitors learn
about design and trend which is one of the key factors in a
This year three students of Indus Valley
have won the "New and Next" student competition in 2019 and they
have been given opportunity to present their work at Heimtextil
Student delegations from Indus Valley and
AIFD will be attending this Heimtextil.
With the “New & Next University Contest”,
schools that specialize in textile design were invited to submit
design drafts by their students. Indus Valley School of Art and
Architecture (IVS) were part of the contest and the three
students won that contest for Heimtextil 2020.
The three students Ms. Hibba Saqib, Ms.
Insia Aamir, Ms. Safa Amin have worked on projects highlighting
Sustainability and how to use recycled products in the textile
industry. They worked on various projects using natural spices,
recycled flowers, recycled plastic to create various products
which can also be commercially produced.
These three students will be given a free
fully decorated booth in the Textile Design area of 3.0. This
hall is established not only for the students work to be
displayed but there will be Heimtextil 20/21 trends will be
showcased, all the international designers will be there in Hall
3.0 that helps the students to be among the experts and learn
more with their work. Hall 3.0 is the highlight of the fair.
Not only this, but the winning students
are also being give sponsorship from Messe Frankfurt SP
Pakistan, and the delegating of students and faculty members
will be getting visitor passes that are free of cost, The
students have also been asked to provide a list of their
prospective employees and Messe Frankfurt Pakistan will arrange
the meetings with them at Heimtextil. Trend book that each costs
Euro 60 will also be given to the students after the event.
Delegation that is going to Heimtextil will also be given
opportunity to visit Neonyt in Berlin, a show which is about
Sustainable Fashion. Free entrance passes for Berlin event and
for the fashion show will also be given to the student
These are not the only opportunities
students will avail at Heimtextil 2020 but it is just the
highlighted ones that will be enjoyed by the students and there
are list of opportunities that the students will experience
their at Heimtextil 2020 as this edition is the 50th Anniversary
of Heimtextil that will presents more sustainable products than
ever before and provides inspiration for everyone.